Ben & Jerry’s Co-Founder Jerry Greenfield Resigns: Loss of Independence Under Unilever Sparks Identity Crisis
Introduction Few companies have managed to blend delicious products with strong activism as successfully as Ben & Jerry’s. Founded in 1978 by childhood friends Ben Cohen and Jerry Greenfield, the Vermont-based brand quickly became known not just for flavors like Cherry Garcia and Half Baked, but also for its outspoken stances on issues ranging from…